Shane Warne will always attract interest

In my last newsletter, I included plenty of interesting articles, news and views. However Google Analytics told us that the most viewed article was the one concerning Shane Warne.

It is a simple fact, that SKW (Shane Keith Warne) attracts interest – look at his twitter following with approx. 2.4million, although his partner in the All Stars cricket tour of the USA, Sachin Tendulkar is on 8.3 million. And if we go into the world of Super Star celebrities, Shah Ruhk Khan of Bollywood fame boasts a mere 16.1 million!

However, given my newsletter readership is primarily Australian, then SKW still commands a curious ‘look’.

It will be my last newsletter for 2015m in the coming days so further research on the ‘Warne Factor’ may be required?

What is of more interest will be to gauge the success of the All Stars venture into the USA –

• How will the investors and stakeholders view the pilot?
• What will the broadcasters think?
• Will the commercial numbers stack up?
• And to a much lesser degree, what did those who played and played a role behind the scenes think?

Cricket is in an interesting place in terms of planting seeds for the future –

• Will the IPL and all the various offshoots that it has spawned in most major cricket nations around the world, be the foundations of growing the game?
• Will experiments such as the ‘pink ball’ in Test cricket be a litmus test for other future experiments?
• Will new private ventures such as that being trialled using the faces of Tendulkar-Warne develop the legends or cricket’s version of the Harlem Globetrotters?
• Seeking admission to the Olympics through a shortened version of the game?
• Looking more seriously at women’s cricket as a means to opening new markets?
• And grappling with which new technologies to use to promote the game at grass roots cricket levels, as well as to those markets purely seeking an entertainment experience?

Cricket administrators need to be on top of some of these decisions relatively quickly so that the INTEGRITY of the game is properly protected as this will be what will not only help it survive, but will also maintain its relevance in a world of changing demands from a sports product.

Cricket needs less groups making short term gains at the expense of the long terms sustainability of the sport.

If Shane Warne and Sachin Tendulkar with their band of merrymen can continue to play a part in delivering the Future of Cricket, then the more interest these men attract, the better for the game.


Please message us your thoughts and comments!

Lead for World Class Performance— Join our Free Mini Course!

Share This Post:

Get The First Chapter Of Our eBook For FREE!

Short description of the resource and explanation why it might be useful for one’s choice.

Related Posts

The Ashes

The Ashes

What Business can learn cricket. I was recently asked a series of questions about the significance of The Ashes. I coached the last Australian team to win in England in 2001. I coached a further 3 Ashes contests winning at home in 2003-04, losing a remarkable series in 2005, and…
Read Full Article
Art Skill Mindfulness

Leadership and the art or skill of Mindfulness

There have been plenty of articles written on this topic such as the one included by HBR – ARTICLE LINK The article discusses some of the work of Daniel Goleman, one of the great proponents of EI. The article also discusses the range of techniques to allow people especially busy…
Read Full Article


Here’s The Three Ways You Can Work
With Us To Achieve Better, Lasting Results.

A coach and a leader with a unique perspective on the world, John is at home in any environment which seeks change, a desire for peak performance, and a vision to be the world’s best.



Are you planning to reach your Everest…be at the top of your game like a world champion team? Master Coach and Strategist John Buchanan will give you the road map, the tools and the inspiration you need to reach your summit.



This world champion coaching model will provide you, your team and your business with a road map to the top and the sacrificial acts that world champion teams embrace to give the best chance of having a “PB day”, every day at work.

Online Programs

Online Programs

I will be building relevant, insightful, practical courses and modules which will help you as a Leader and/or Coach to quickly make changes to the way you lead your teams, and indeed, the teams you want to create.